FirstCry.com is inviting applications for the post of Fashion Merchandising Intern for the year 2025. Here is everything that you need to know about this FirstCry Internship!

About FirstCry.com

FirstCry.com is Asia’s largest online retailer of children’s and infant products, offering more than 90,000 items and serving over 9 lakh satisfied consumers. Since the company’s founding in 2010, when there were only 4 members, its growth has been quick, and the trend is still going. The business, which has its headquarters in Pune, also has offices in Delhi, Bangalore, and Mumbai. With more than 350 new locations opening across several Indian states, the company is also expanding through franchising, making it the second-largest player in offline storefronts.

Roles & Responsibilities

• Help with competitive analysis, customer behavior insights, and e-commerce and fashion trend research.
• Assist the merchandising team in organizing and carrying out campaigns
• To guarantee product alignment, collaborate with cross-functional teams that include design, marketing, and sales.
• Assist the group in enhancing the listing pages, content optimization, and categorization.
• Assist with product availability updates and stock tracking.
• Improve online merchandising tactics by collaborating with cross-functional teams, such as marketing, sales, and operations.
• Assistance with the planning of internet marketing materials, promotional initiatives, and digital assets.
• When necessary, offer the e-commerce merchandising team administrative support.

Locations

Pune

Duration

The FirstCry internship will be for a period of 2 months.

Perks

Stipend: Rs.7,000 – 9,000 / month

Certificate & Letter of Recommendation

Deadline to Apply

The last date of applying for this internship is 11th October, 2025.

How To Apply For This Internship?

To apply for the FirstCry internship, click here.