SafeGraph builds and maintains data sets to help accelerate machine learning and AI. Its high-precision places data covers business listings, building footprints, and aggregated foot traffic data for millions of points of interest (POI) and thousands of brands in the US and Canada. With detailed brand affiliation, spatial hierarchy, and other key business details, SafeGraph data informs market analytics, investment research, site selection, and more. It was founded in 2016 and is based in San Francisco, California.