PowerReviews is a leading provider of ratings, reviews, questions, and answers on technology. Used by more than 1,000 brands and retailers, the PowerReviews Consumer Engagement Engine helps companies engage with consumers everywhere at the moment of purchase. The Consumer Engagement Engine is easy to implement and customize, and provides customer review and Q&A capabilities that are proven to drive sales, improve customer experience, and create actionable insights. PowerReviews delivers content origination capabilities and a syndication network that includes nearly every major retailer and search engine, making reviews—proven to be the most effective tool for increasing purchases—widely available. PowerReviews metrics, analytics, and expert services help brands and retailers continually improve efforts to get consumers engaged. PowerReviews was acquired by [Viewpoints] (http://www.crunchbase.com/organization/viewpoints) in 2014. The two companies merged under the PowerReviews brand.