Using AI, Potion enables companies to formulate better products, faster. We help R&D teams extract maximum value from their existing data, and use that data to build powerful tools that streamline the formulation process from conception to completion. Our customers exist across the BPC value chain—from ingredient suppliers and contract manufacturers to brands and retailers. In a market with mounting pressure from consumers, competitors, and regulators, Potion is building a more innovative and data-driven future of formulation.