Perch operates as a technology-driven commerce company that acquires and operates top Amazon FBA (fulfillment by Amazon) businesses with winning products in their respective categories. The company focuses on products and brands that have a steady history of strong customer reviews and are consistently one of the top three products within their category on Amazon. Featured brands in its stable include makers of an exfoliating brush, slime-making kits, leggings, reusable straws, and other products. Perch's platform is used for sales analytics, pricing, advertising and marketing strategy, and inventory. It was founded in 2019 and is based in Boston, Massachusetts.